Childhood Journey Montessori Nursery was established to provide children from birth to six years with an authentic Montessori experience rooted in Saudi traditions and global early learning standards. The goal was to create a safe, inclusive, and inspiring environment where curiosity and independence flourish. STORM Design Studio was entrusted to craft a brand that communicates trust, cultural resonance, and educational excellence.
Solution
STORM Design Studio developed a comprehensive rebrand and brand strategy, building a visual system that reflects the nursery’s five Montessori pillars: Practical Life, Sensorial, Mathematics, Language, and Cultural Studies. Each pillar was represented with custom iconography to make the brand educational, accessible, and engaging for both children and parents.
We designed a vibrant identity system incorporating bilingual typography, playful patterns, and a fresh color palette to bridge local values with international standards. This extended into guidelines, website design and development, and social media templates—ensuring a consistent, interactive, and scalable presence across print and digital touchpoints.
Impact
The rebrand positioned Childhood Journey as a pioneering nursery in Riyadh, seamlessly merging global Montessori excellence with local authenticity. With a bold identity and clear strategy, the nursery now has the tools to grow its community, strengthen parent engagement, and establish itself as a trusted name in early childhood education.
