Allwood
Rebranding Legacy
Introducing Allwood Carpentry Manufacturing - an esteemed workmanship entity rooted in the heartlands of Canada. Founded in 1988, Allwood shines as an emblem of dedication, skill, and artistry within the carpentry and manufacturing industry. Providing meticulously crafted services to an impressive roster of clientele, Allwood sustains an unwavering commitment to superior service, even under the most stringent time and financial constraints. Here, the gifted craftsmen not only meet expectations but shatter them, time, and time again—proving that at Allwood, you don't just get a service, you secure an investment.
Sector
Industrial
Client
Allwood Carpentry Manufacturing
Location
Toronto, Canada
Scope of work

Transformation: Building a Brand to Match the Legacy

Through the lens of STORM, we honed in on the distinct narrative silhouettes of Allwood Carpentry Manufacturing. The essence of our strategy centered around matching the dynamic and staunch legacy of Allwood with an equally influential brand identity.

Navigating this transformative journey, we mapped each step with precision and foresight, blending the art of storytelling with the science of strategic thinking to cultivate a brand that reflected Allwood's uncompromising commitment to quality. In our studio, the work had just begun; we meticulously sketched the brand into existence, shaping it with the raw material of Allwood's traditions, while carving a new path marked by innovation.

Thus, in the crucible of collaboration and creativity, we breathed life into a brand that not only upholds Allwood's lineage of master craftsmanship but also stands as a compelling emblem of transformative evolution. At STORM, we do not merely create brands; we architect monumental legacies, sketching them into life, building a brand worthy of Allwood’s exceptional legacy.

Client Experience

"STORM Design Studio transformed our legacy into a brand that honors our history while looking to the future. Their work on our new logo and identity is a true reflection of our commitment to quality and innovation. It was more than a project; it was a partnership in shaping our legacy."

José Rocha

President - Allwood Carpentry Manufacturing

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