MFC

A Gastronomical Revolution

Dedicated to embarking on a flavorful odyssey that transcends boundaries, The Modern Food Co. (MFC) bursts onto the scene as an epicurean powerhouse. MFC stems from the harmonious fusion of local and international expertise driven by a shared passion for remarkable food and breathtaking hospitality. Their operations transcend mere culinary services, evolving into exalted lifestyle experiences. An embodiment of supremacy in dining, MFC stands proud as the owner and operator of numerous prestigious and globally acclaimed fine dining and casual dining franchises. Each operation under their umbrella contributes to weaving a rich tapestry of culinary brilliance.

Sector
F&B | Hospitality
Client
Modern Food Company Ltd.
Location
Riyadh, Saudi Arabia
Scope of work
  • ReBranding
  • Brand Identity ​
  • Brand Guideline​
  • Brand Collaterals

Spirited Transformation of a Culinary Vision

With STORM Design Studio at the helm of branding, a dynamic fusion of bold strokes and meticulous detail was finsely crafted into The Modern Food Co.'s identity. Passion infused into each element, the powerful transformation journey began on a blank canvas and culminated in a meticulously constructed brand identity and printed collaterals. The branding journey was not simply an execution of tasks but also a keen understanding of MFC's core values, vision, and mission. With strategic thinking and creative collaboration, a new definition of the dining industry was born.

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At STORM Design Studio, every project is more than a task—it's a journey of discovery and creation. Our work with SMS Inc. illustrates our approach: blending innovation, meticulous craftsmanship, and strategic vision into a cohesive brand story. We didn't just rebrand SMS Inc.; we carefully crafted, refined, and breathed life into their industrial narrative, turning it into a powerful and enduring symbol of their legacy.

What Our Client Says

"STORM Design Studio captured our brand vision perfectly. Their creativity and attention to detail resulted in a brand identity that truly reflects our commitment to excellence in the culinary and hospitality industry. We're thrilled with the outcome and look forward to future collaborations."

The MFC Team​