Brief / Client
SmartMed, a pioneering initiative by SmartMed Investment, delivers ultra-premium preventive and family medical care directly to homes and offices. With an expert team of doctors, nurses, physiotherapists, and nutritionists—backed by advanced portable technology—SmartMed redefines the standard of private healthcare in Saudi Arabia.
STORM Design Studio was entrusted with creating a complete brand experience that reflects SmartMed’s values: innovation, trust, personalization, and luxurious care.
Solution
Our collaboration began with strategic naming and brand positioning to capture SmartMed’s bold vision. We then developed a sophisticated visual identity—one that balances medical credibility with a warm, personal touch.
From brand guidelines and digital design to print collaterals and a seamless website experience, every element was crafted to reinforce SmartMed’s promise: high-end, holistic healthcare tailored to the individual. A full digital branding and social media strategy further expanded brand reach and resonance.
Impact
SmartMed launched as a premium wellness brand with a unified identity across all platforms. The brand now leads a new chapter in personalized healthcare—one that’s accessible, elegant, and deeply human.
