Culinary Symphony in a Gastronomic Concerto

Burger Tone

Burgertone, fashioned in 2021, isn't just a food business; it is a melodious revolution that marries music culture with delectable cuisine. Offering a culinary stage star-studded with smash burgers, luscious shakes, and hearty hot dogs, every morsel here echoes a tasteful symphony. A magnet for those seeking exquisite food complemented by head-bobbing tunes, Burgertone is truly a feast for its patrons' senses.
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Harmonizing Branding & Interior Design

The Burgertone project represented a stage for an intimate choreography between art and food. Our strategic approach began at the genesis of the brand's identity, where a winning note was struck instantly with the naming. The name Burgertone, much like its offerings, became a tantalizing medley of mouth-watering flavors and soul-pleasing melodies.

Wedived into the minutiae, evolving each component into a striking chord that echoed an exceptional culinary journey while embodying artistic eloquence. Our focus was neither to dress an ordinary burger joint nor stroke a typical eatery into existence. On the contrary, we endeavored to chisel an unforgettable gastronomic phenomenon designed to captivate and mesmerize.
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Bringing the unexpected to the brand's stage, the interiors vouch for our determination to be extraordinary. The inclusion of drums within the design-engineered ceiling, thereby echoing the brand's musical passion across the physical space, breathed rhythm into the establishment.
Burgertone wasn't created overnight: it was a symphony that resonated passion, authenticity, and dedication. Each step in this journey towards perfection was chalked with meticulous precision, intending not merely to feed the stomach but to nourish the soul.
The applause from the appreciative audiogram of Greater Toronto Area only solidified our success. Burgertone morphed into a beacon of gastronomic artistry, making it the obvious rendezvous for those looking beyond meals to an unmatched experience.
What we did
Scope of work
Business & Brand Strategy
Brand Voice & Messaging
Brand Identity Design & Guidelines
Art Direction
Interior Design
Patterns & Graphics
Brand & Printed Collaterals
Uniform, Wayfinding & Signage
Web Design & Development
Social Media & Content Production
Marketing Collateral
Photography, Motion & Video
F&B | Fast Food, and Casual Dining
Burger Tone Inc.
Burlingtone, Canada
BurgerTone – Background
BurgerTone – Background
BurgerTone – Background

The execution and birth of Burgertone tell a story of more than brand creation. They narrate a tale of creativity in its purest form, a relentless exploration of culinary perfection, and the profound impact of each meticulously-placed brush stroke.



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