Transforming Silence into Brand Symphony

SMS Silencers

In 1986, the precursor of SMS Inc., Malvern Steel Ltd., laid its foundation stone with the production of 'York Silencer' among other robust steel products. This visionary venture carved a path to the future, blending modern technology with expert craftsmanship to breathe life into the mufflers and silencers industry. From manufacturing unique metal commodities such as exhaust silencers and feeder tanks to specializing in flow turn processes, Malvern Steel became a name synonymous with quality across Canada.
As the wheels of time moved, so did the compass of innovation and transformation at Malvern Steel. Responding to industry evolution, Malvern Steel transitioned into Stealth Malvern Silencers (SMS). Today, SMS Inc., like the silent promise in its name, is a standard bearer of quality, the whisper of trust in the industry.
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Creating a Roaring Brand Identity

We initiated the harmonious journey of redefining SMS Inc.'s brand identity by listening to the unique narrative of their brand, understanding its core values, and meticulously interacting with its industry presence. At STORM, it's not merely about creating a brand; it's about sketching it into life with intricate detailing, strategic thought, and passionate engagement, as we did for SMS Inc.
What we did
Scope of work
Brand Identity
Brand Guideline
Brand & Printed Collaterals
Sector
Industrial
Client
SMS Silencers Inc.
Location
Toronto, Canada
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